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Where the Bentleys Are

  • June 29, 2023
  • FLMag Staff
Photography: Courtesy of Holman Motorcars.
Holman Motorcars and Bentley Collaborate to Create Exclusive Flying Spurs Inspired by Fort Lauderdale’s Iconic Las Olas Boulevard.

The Bentley Flying Spurs exemplify the signature aspects of Las Olas Boulevard’s renowned social scene and represent the pinnacle of the region’s luxury lifestyle. Imagine, if you can, your home city as a … car? Better yet, imagine what you love most about Fort Lauderdale as four extraordinarily magnificent luxury automobiles.

That’s what Holman Motorcars, Fort Lauderdale’s premier ultra-luxury automotive dealership, did in collaboration with Bentley Motors, Fort Lauderdale Magazine and The Las Olas Company when they introduced their exclusive Las Olas Collection of four 2023 Bentley Flying Spurs in April. Featuring design aesthetics inspired by Las Olas Boulevard’s vibrant culture and signature style, the four custom vehicles were designed by Bentley’s renowned Mulliner division. The resulting Las Olas Collection blends elements of Fort Lauderdale’s iconic social scene with Bentley’s signature contemporary styling, delivering a unique driving experience that epitomizes South Florida’s luxury lifestyle.

“Commissioning this collection hand-in-hand with Bentley’s Mulliner design team and The Las Olas Company to create four distinct automotive masterpieces that embody the essence of South Florida’s dynamic culture has been an awe-inspiring experience,” said Peter Brandt, general manager of Holman Motorcars. “The capability of Bentley Mulliner to leverage its entire portfolio of finishes, materials and features along with its distinctive design aesthetics to create stunning bespoke vehicles is nothing short of remarkable.”

Photography: Courtesy of Holman Motorcars.
Photography: Courtesy of Holman Motorcars.
Photography: Courtesy of Holman Motorcars.

Recognizing that today’s buyers of luxury automobiles are seeking truly unique products, Brandt says that’s precisely what this collection delivers: “As consumer demand for curated individuality blended with uncompromising luxury continues to expand exponentially, we’re looking forward to future collaborations with Bentley Mulliner, and together, delivering a world-class, ultra-luxury automotive experience for our customers.”

For Fort Lauderdale Magazine publisher Ashley Thomas, this relationship created more than just amazing automobiles – it created a luxury partnership that brings Fort Lauderdale to life in automotive form.

“Combining our strengths as luxury partners, we are thrilled to present these four magnificent cars in conjunction with The Las Olas Company and Holman Motorcars,” Thomas said. “Thanks to Holman, Bentley and The Las Olas Company, we now have automobiles that represent Fort Lauderdale through the height of elegance and engineering.”

Photography: Courtesy of Holman Motorcars.
Photography: Courtesy of Holman Motorcars.
Photography: Courtesy of Holman Motorcars.
Photography: Courtesy of Holman Motorcars.
Photography: Courtesy of Holman Motorcars.

In this one-of-a-kind collaboration, Holman Motorcars, Bentley Motors and The Las Olas Company set out to convey a specific theme with each of the meticulously designed Flying Spurs in the collection. Each luxury motorcar features the sleek, contemporary styling and agile driving performance that are long-standing hallmarks of the Bentley Flying Spur, as well as exclusive Las Olas badges, tread plate plaques, contrast stitching and custom embroidered headrests featuring the iconic Las Olas Boulevard lantern logo.

Representing the area’s electric nightlife, one of the Flying Spurs features a black crystal exterior with a kingfisher blue interior, creating a bold contrast reminiscent of Las Olas after dark. Another design evokes the essence of Las Olas’ diverse selection of acclaimed restaurants through a rich camel exterior and sleek beluga interior. A Flying Spur with a ghost-white exterior and linen-colored interior conveys the relaxing atmosphere of the area’s nearby beaches. Finally, a striking dark sapphire Flying Spur perfectly captures the sophisticated luxury of Las Olas’ world-renowned fashion and shopping scene.

“Bentley, like Las Olas, is iconic, luxurious and prestigious,” said Mike Weymouth, president of The Las Olas Company. “Our unique collaboration with Holman Motorcars has resulted in the customization of four Flying Spurs that will help remind anyone who sees them of the unique shopping, dining and entertainment destination that is Las Olas Boulevard. We are honored to be able to partner with such a well-respected company to honor two historic and elegant brands – Las Olas and Bentley.” The four bespoke Bentley Flying Spurs are currently on display at Holman Motorcars, located at 900 E. Sunrise Blvd. in Fort Lauderdale.

Related Topics
  • Bentley
  • Holman Motorcars
  • The Las Olas Company
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